Social Selling: 3 examples of Call-to-Action to include in your strategy!
A call-to-action is a graphic element on a web page that invites the user to take a specific action. By… more
Employee Advocacy: why should you start?
The benefits of Employee Advocacy are multiple and users who make professional use of social networks have understood this very… more
Marketing Automation: definition, case studies and benefits
Among the key tools to carry out your marketing strategy and achieve your objectives, Marketing Automation is the essential solution… more
The employee advocacy on mobile with the Limber app
How to ensure that your employees remain both informed and engaged in the deployment of your Employee Advocacy programme?
How to measure the return on investment of an Employee Advocacy program?
Unlike online advertising campaigns that offer near real-time conversion tracking tools, it is not always easy to justify the return… more
Social Selling : A sales strategy on social networks
Deploying a Social Selling program within your company means enabling your sales force to detect new opportunities through social networks.… more
Gamify to promote your most active users!
The success of an Employee Advocacy program depends above all on the motivation and pro-activity of employees to carry out… more
Intern – Business Development for European Markets B2B SaaS (software)
We are a Paris and Bordeaux based startup which developed a SaaS platform that allows companies and digital agencies to… more
Influence marketing in B2B: Should you use influencers to boost your brand awareness online?
The rise of the internet and social platforms since 2010 has been driven by the advent of brand content (B2C)… more
Webinar: How marketing can help salespeople optimize the use of Linkedin
The use of Linkedin as a prospecting channel has been widely adopted by salespeople. However, few of them make full… more